Grandeco brings West Flemish companies together for the launch of Surfaces
For the launch of the new Grandeco Boutique wallpaper collection Surfaces, Grandeco Wallfashion Group joins forces with three other West Flemish companies. Notably, three of the four partners are rooted in Tielt. The collaboration originated during a Tieltr networking event, where cross-pollination between local entrepreneurs takes center stage.
The partnership brings together four complementary areas of expertise:
- Billiet (Tielt): the decorative tableware by Billiet highlights colors and lines,
- Libeco (Meulebeke): the linen by Libeco reflects the material richness of the wallpapers,
- Vanca Group (Gullegem): the panel materials by Vanca Group seamlessly align with the surface structures translated in Surfaces,
- Grandeco (Tielt): and the wallpaper from Grandeco’s Surfaces collection forms the unifying foundation and translates texture, material and atmosphere into characterful wall coverings.
Together, they developed a tangible moodboard concept designed to inspire and support architects, retailers and interior professionals in their design choices.
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“The idea emerged during a Tieltr networking event, where we sensed a lot of untapped creative potential between local companies. This is not a standard collection launch: each partner contributes its own materials, all in service of a shared atmosphere and vision,” says Tine Coopman, Marketing Manager at Grandeco Wallfashion Group.
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About Tieltr
Tieltr is an entrepreneurial platform for companies in and around Tielt. The network encourages collaboration, knowledge sharing and innovative projects through targeted events and inspiration sessions. This collaboration is a strong and tangible result of that mission, highlighting the many leading companies in and around Tielt, along with a wide range of challenging career opportunities.
SURFACES: A collection with depth, texture and cohesion
The new Grandeco Boutique collection Surfaces is an ode to the power of texture and material. Each wallpaper design translates the character of natural surfaces, such as weathered wood, rough bark, structured stone or woven textiles, into wallcoverings you don’t just see, but almost feel.
Tactility takes center stage: rough and soft, matte and glossy, clean and layered. Think of the stratification of natural stone with a subtle sheen, or the warm depth of linen textures captured in a luxurious print.
Surfaces is aimed at boutique stores and interior lovers looking for that little extra: characterful walls that bring warmth, layering and depth to a space.
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To make this experience concrete and tangible, the collection is supported by carefully curated moodboards. Each moodboard is composed of real materials from the four participating companies and tells a coherent story.
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“A moodboard is much more than an aesthetic collage,” explains Patricia Middernacht, Creative Designer at Grandeco. “It is a design tool that helps define atmosphere, material choices and color palettes. Especially in interior design, it forms the bridge between inspiration and execution.”
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Discover the collection
Surfaces
Surfaces captures the rich textures of natural materials in elegant wallpaper. Subtle structures and the warm color palette give your interior depth and a luxurious feel.